In the present times, where every business aims to touch unimaginable peaks in terms of profits and revenues, it's the Corporate Social Responsibility (CSR) which reminds us to throw light on social and environmental concerns!
CSR is transforming recruitment as job seekers today, especially millennials and Gen Z, prioritise values and ethics. It often initiates community engagement and volunteer opportunities, appealing to individuals seeking meaningful work experiences. Companies with robust CSR programs attract top talent by showcasing their commitment to societal and environmental impact. These programs signal a company's integrity, fostering a sense of purpose among employees. Candidates are drawn to organisations that reflect their personal values, seeing CSR as a sign of a positive, inclusive workplace culture.
As a social responsibility initiative, we provide cost free career guidance workshops across the nation to assist youth in identifying the right career path and getting relevant jobs as per their preferences.
By integrating CSR, you will not only enhance your company's brand reputation but utilise it as a powerful tool for retaining employees.
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What are your views about the role of CSR in recruitment? Let us know in the comments!